Ready to finally get recognized as the leader in your industry?

Because I know you didn’t come this far in your business to feel like “just another coach” in the online space.

yes please!

Ready to finally get recognized as the leader in your industry?

Because I know you didn’t come this far in your business to feel like “just another coach” in the online space.

yes please!

BUILD BRAND BE FREE is a comprehensive, high performance 1:1 coaching experience for female entrepreneurs ready to build a signature program, launch a personal brand and develop a structured back-end system that delivers a premium experience to their clients in the next six months. 

BUILD BRAND BE FREE
is a comprehensive, high performance 1:1 coaching experience for female entrepreneurs ready to build a signature program, launch a personal brand and develop a structured back-end system that delivers a premium experience to their clients in the next six months. 

You don’t want to sell a coaching program that’s another duplicate of what your coach or an online course has taught you (even if you found success). 

Stop mimicking what other coaches are doing.

You didn’t start your coaching business to fall out of love and alignment with your signature program nor be a lookalike to anyone else in the online space.

You want to STAND OUT, not blend in. But how can you build a personal brand when your offer isn’t clear, nevermind the positioning of it?

Giving up sounds tempting but you're COMMITTED to building a legacy and being recognized for the skills you've mastered and the results your clients have achieved. 



WHY? Because you want an offer so aligned with your expertise and core essence no one in the space could even touch it, let alone replicate it.

You know those moments when your client goes through a piece of your program where you just want to run and hide until it’s over? Or ever felt relieved that your client had to skip a session, because it was an energetic time suck anyway? (YIKES!)

How about your canva template graveyard and unfit “brand” your bestie helped you execute. You see the same copy-paste white on beige studio shoot (or Lisa Frank text posts) and rinse repeat “corporate dropout 6-figure earner” bio (ick).

You want to be recognized as the leader in your industry based on the value you deliver, brand you possess and coaching experience you provide.

You want to be recognized as the leader in your industry based on the value you deliver, brand you possess and coaching experience you provide.

figuring out how they (seamlessly) sync together. Your business isn't tinkering with tools, it’s serving others and creating impact and change on the communities you're passionate about.

Linking all tools & tech, making you feel overwhelmed and lost

and modge podging templates, creative graphics together to make a brand. But nothing ever works, never feels like YOU and your online presence doesn’t illustrate you in the right light.

Hiring VA’s, designers, photographers

but you’re making it up as you go which only prolongs developing a true system and delivery method for your clients to consistently achieve the results you made a promise on.

Testing different business models other coaches have been successful with,

for what you thought was next-level support, only to receive high level fluff-filled pre-recordings that didn’t dive deep enough into what you really need.

investing in online courses and coaching programs

with recorded modules and tech (exhausting AF), but as soon as you finished recording it, you already wanted to go back and change it– leaving you more frustrated and less confident than ever.

Building a comprehensive coaching program 

You've already tried...

It’s frustrating and demoralizing to feel like
you’ve tried (or at least considered) it all.
to be honest, you’re TIRED, feel like giving up
(or already have) and are ready for
 a different way.

It’s frustrating and demoralizing to feel like you’ve tried
(or at least considered) it all,

and to be honest you’re TIRED, feel like giving up (or already have) and are ready for a different way.

You haven't found clarity on what comes stupidly easy to you (because it feels too easy) and LET GO of the rest

You don’t understand how to engineer a coaching container that works FOR YOU (around your human design energy type) and not your mentor’s

You haven’t built a brand from the ground up (your subconscious and birth chart) and instead, resort to having another photoshoot or canva template. 

The reason those things haven’t worked is because:

Real talk

Everyday I help women, like you, define, reposition and package their signature coaching offer and transform their coaching business into a recognizable brand.

If you’re truly ready for REAL clarity, recognition and support, Build Brand Be Free was designed specifically to help you get there.

I architect a unique program just for you, help you to get grounded in your core and creative consciousness, and most importantly co-create your brand with you.

We’ll go deep, we’ll get detailed, and we’ll get it done..together.

My approach is different than the dated,fluff-filled, pre-recorded, zero depth and accountability coaching containers that you tried before but didn’t finish because rather than leaving you to figure things out (and fail) on your own.

I put you at the center of your business giving you the high-touch 1:1 nurturing and support that guides you towards success. 

Our goal together is for you to achieve the stability of radical independence, to become your own Joan of Arc.

To grab your torch and light your way to a freedom based lifestyle, chosen, created, and defined by you

Everything you need is with you already,
you just need the 1:1 guidance to get to the woman you already know yourself to be. 

"Not only does she know the business but she also is this creative genius that will appear into your soul, take out the elements and create a tangible brand for you that you can then take and work with for the rest of your life."

"From having absolutely no business at all to creating a business to creating the brand to creating my my signature program all or all across the way that's exactly what how and helped me with and it's been such a empowering experience and it's been such a life giving experience to truly step into my brand my business that is basically me and my purpose."

that will support your energy (not drain it) and deliver a premium, brand experience to your clients.

that will allow you to become recognized in your industry and speak to the subconscious of your most aligned prospect.

to repackage and position it into a coaching program that results in more fulfillment, more clients, and more income.

02

Create a unique business model

03

Clarify your signature offer

Build a profitable brand

01

Over the six months working through Build Brand Be Free we will focus on these 3 areas and goals together:

There is a qualification process for each female entrepreneur. I will personally be delivering the coaching experience and I can only work with those who are qualified and ready to show up, do the work and focus to achieve the objectives of the program.

Because of this, it’s imperative that every participant is truly ready for this level of growth to become the leader in their industry and the attitude and drive to make the most of their time in BBF to get there!

It is truly exciting to support expert coaches from around the world, but we must make sure you are qualified (and ready) before we commit to working together in this program. 

Build brand Be Free seeks applicants with specific criteria.

Qualification Criteria of each BBF member

How to know if build brand be free is right for you:

This is for:

Coaches who want to disrupt and dominate their industry and become recognized in the online space. You want to elevate your online presence with a personal brand that’ll captivate an audience and turn into paying clients.

Coaches who want a solution for the best way to format and structure their signature coaching program. You’re ready to repackage your offer in a way that supports your energy, lifestyle and future dreams and goals.

Coaches who want to stop feeling like an imposter teaching curriculum that’s out of alignment. You want to be paid to help people solve a problem that comes stupidly easy to you, teach in a natural state of flow, and have the clarity and confidence you’re doing what you came here to do. 

Coaches who want to build a personal brand and have a customized strategy for consistency. You want a brand that shines a light to your core essence, stands out against your competitors, and supports the next version of you. 

Coaches who actually care about their clients and want to build a thorough well-thought out plan to take their client from point A to point B with a streamlined, premium experience that ensures client transformation and satisfaction.

Coaches who want 1:1 support AND be surrounded by a group of high performing, overachievers going through the same journey. You want to be inside a coaching container where you have dedicated 1:1 and community for accountability and online business sisterhood.

Coaches who are decisive and ready to take action right NOW. No more delaying your dreams to create balance in your business. BBF is the answer you’ve been searching for and you’re ready to go ALL IN.

This is not for:

People who want to continue mimicking what other coaches and course creators are doing and create lookalike programs. If you’re not ready OWN your mastered skill set and think outside the box, this is not for you. 

Beginners who don’t have experience working with 1:1 clients or have a clue about what their coaching program would be about. You must have already implemented the basics and gotten people results.

People who have a track record of failing to implement. If you’re one who consumes more information than doing the work and completing hard tasks, this is not for you.

People who aren’t willing to show up for themselves, their photoshoot and brand. It is required that you have a professional photoshoot done and debut it online. If you don’t like being on camera and social media, this is not for you.

Complainers. I’m not here to listen to you whine about the work that’s involved with upleveling your coaching business, the instagram algorithm or how many followers your competitors have. Period.

People questioning whether to get a salary paying job and aren’t 100% committed to the big vision they have. You’re here because you can’t work for anybody else and want to be radically independent. If not then BBF is not for you.

People who are resistant to change, aren’t willing to trust the process, trust their inner guidance or trust me. This experience is going to shed back layers and deepen your spiritual connection. If you’re not ready for this type of commitment to your growth then this is not for you.

How we’ll work together through Build Brand Be Free

The format of BBF is what makes it truly unique and helps you achieve results that were previously not possible.

When we speak on the phone, I'll explain the entire format and structure in detail. For now, what’s most important to know is that BBF is a blend of…

This is where we’ll narrow in on YOU. We’ll meet face to face and you’ll receive deep individualized support on your coaching business. Your specific business, specific needs, specific strategy, brand, system and problem you’ll help your clients solve in the best way that supports you for the longevity of your coaching business

We’ll work through any challenges, implement work as needed and co-create your personal brand together. You’ll receive all the support you need to know what to do, how to do it, and all your creative assets will be done FOR you. 

This 1:1 time is designed just for you. There is no one-size-fits all strategy or cookie-cutter brand. There never was nor ever will be. 

Coaching calls are 60 minutes, held weekly, recorded on Zoom. 

Personalized 1:1 Coaching

Take the guesswork out of everything with a structurally engineered and intentionally designed implementation process. You’ll have your own copy of the program curriculum, dedicated workbooks, performance spreadsheets, and designed templates to ignite your workflow and complete the tasks at hand.

This entails everything you need to refine your signature offer, streamline your curriculum, build a personal brand, implement your client’s user experience, and have plug and play templates for every Kajabi and Dubsado thumbnail, banner, and favicon.  

Being a HD Projector energy type, a tried and true system of efficiency has been built and tested to work for every aspect and component inside BBF.

Program Curriculum, Workbooks & Designed Templates

Here’s the real tea which makes BBF stand out from all other programs. I will DO your branding FOR YOU. You shouldn’t have to be a creative genius to have genius creative for your coaching business. Allow me (your Creative Director) to get your personal brand across the finish line for you.

We’ll co-create your brand together aligned to your soul essence, build a cohesive world that magnetizes the right clients and build out a brand experience that leaves no digital asset (or client touch point) left unbranded. 

You’ll graduate from BBF with a Brand Bible, Instagram (or your social media platform of choice!) Lawbook and custom social media templates aligned with your content strategy derived from your energy type (wow).

You’ll have the option to add-on creative assets fit for what’s next in your business. This could be anything from masterclass and sales pages, lead magnets, opt-ins to a restyled or custom website. Check out the case studies of BBF alumni below!
 

Completely Done for you branding & creative direction

business coach for female acupuncturists

holistic beauty Coach Specializing in face yoga and inner work

Corporate career coach for first gen and immigrant women

02

Gena

03

Anna

Patricia

01

View case study

View case study

View case study

bbf client case studies

Click below to view how each of these brands came to life through working together in Build Brand Be Free

launching soon!

launching soon!

what you can expect to learn inside

The framework of BBF has been designed to create structure for your journey and allow space for creative flow. There’s an equal balance of learning, doing and being over the course of four months. 

While the below framework articulates the step-by-step, your individual journey will be customized to you and what you need. 


Here I'll guide you through creative exercises that’ll naturally pull your brand from your subconscious to build a brand aligned with your core essence. Learn the fundamental brand rules to live by to create ease and consistency to build brand awareness. Understand what encompasses a good brand story and how to write your own with the support of Carl Jung and Human Design.

We’ll then conceptualize and plan your professional photoshoot, poses, props, locations, and set the date for the big day.


What are your values?

We’ll map out your client’s journey from the moment she DM’s you to enrolling into your coaching program and way to retain.

The goal is to select the best management systems that support the longevity of your business, and move your client through each milestone of your program to ensure completion, transformation and satisfaction.

Here is where you’ll integrate your new brand photography onto the back-end of your business to create a lasting impression on your customers.

phase 01

phase 03

Narrow in on what lights you up and find clarity on what problem you help your client solve. We’ll put a magnifying glass over what you’re truly passionate about teaching and remove and let go of what no longer serves you.

Once defined, you’ll learn how to reposition your coaching program to attract the right clients, enhance your curriculum, and build support documents that cater to every learner type and strategize the best way to deliver it


Define who you are, the problem that you solve, and repackage your signature offer with enhanced curriculum and streamlined delivery.

What is your legacy?

Seize your brand’s essence from the subconscious, develop your brand’s signature strategy, write your backstory and have your photoshoot.

Create

Integrate

Build out the back-end of your business, brand every asset and implement a premium client experience for unprecedented support. 

phase 02

if you can't stop thinking about it,

don't stop working for it.

Don’t think about how to succeed,

think about how you can make it impossible to fail.

Clarify

In the final stretch, we’ll build out a content strategy aligned with your human design and launch plan. The goal here is to build brand awareness, drive leads to your account and launch your newly defined signature coaching program. While you might have dreaded something like this prior, now you can’t wait to make your big debut out into the world.

This is the rebirth of your coaching business. One, that is truly aligned and a direct reflection of your brilliance and core essence.  

Finalize your content strategy, design all your marketing assets, and make your unique launch debut into the online space.

Captivate

phase 4

The framework of BBF has been designed to create structure for your journey and allow space for creative flow. There’s an equal balance of learning, doing and being over the course of six months. 

While the below framework articulates the step-by-step, your individual journey will be customized to you and what you need. 


this is what i need

I am 100% committed to helping you repackage your signature offer with a personal brand you’re absolutely in love with. 

You may still have hesitations about whether what you’re reading on this page is truly possible for you and if BBF is the best choice to get you there. Here’s the deal: BBF is an elite option and the investment reflects that. That might make you question if it’s really “worth it”, and I get that.

So in case you are still hesitating to apply, here’s the guarantee that you can bank on:

If you implement everything you commit to (as guided by me) and don’t fall back in love with your coaching business and a personal brand as a result of BBF, then I will work with you for free and provide you with additional resources and trainings as needed until you do.

How’s that sound?

If you’re truly ready to achieve the coaching business you’ve always desired and willing to do the work to get there with the guidance and support of BBF, there is absolutely no reason NOT to apply today.  

Satisfaction Garantee

Investing in fluff-filled online programs that don’t go deep enough to what you need or give you 1:1 support. You’re spending hours everyday watching courses and trainings, overthinking every type of business model and trying out different marketing strategies that only leave you overwhelmed, stressed and overworked. 

Doing a TON OF WORK to build up your online presence. You’re in a constant hamster wheel of content creation, struggling to connect with your audience, and doing ‘it all’ but simply NOT seeing the results you want

Getting lost watching tutorials and comparison break-downs on the latest systems to support you. You want a seamless automated brand experience for your coaching business, but you don’t want to tinker with tools or chatbot customer service for hours to get set up.

Being so focused on how lost, unaligned, and overwhelmed you are in your coaching business you fear everything you’ve built so far was all for nothing. Maybe giving up is the answer. Spoiler: it's not.

You have the power to be recognized as the leader of your industry.

You’re here reading this page because you’re a female coach who is SO DONE with…

You’re tired of wasting time, money and energy on methods that give you ZERO results.

You’re ready for REAL answers. REAL support. REAL community.

You’re tired of wasting time, money and energy on methods that give you ZERO results.

You’re ready for REAL answers.
REAL support.
REAL community.

build brand be free

which is why you're the perfect candidate for

Because you know what happens when you finally know how to launch your brand with ease?

You wake up every morning feeling both light and excited because you know exactly what you’ll be working on that day to propel your business forward.

You’re confident that the actions you are taking are exactly the ones that are going to continue to cement your leadership position in your niche and attract the most perfect clients into your clearly defined & magnetic world.

You have more space for creativity and you trust yourself more now that you’re not stressing about how to show up and what exactly you deliver to the world.

Your message is clear, your brand is captivating, and its *SO YOU*. You can feel the difference in how the world is engaging back with you. You’re shining brighter than ever which allows your message to be deeply received and make a much bigger impact.

oooo yes i'm ready!

caitlin

Helen will be exactly what you need her to be. Her skills, knowledge, and talents are so vast that she can help you take one idea and blossom it into a business, or she can take your thriving business and turn it into an automated, money-making, content producing rock star. 

Helen's heart and soul are so passionate and her actions and learnings are extremely intentional. You can tell she genuinely loves to pass along knowledge and expand the creative consciousness of those she interacts with. She'll take it as deep as you're interested in going, but her technical background still allows her to connect woo-level ideas to high level business goals and opportunities.

Helen helped me make the most important breakthrough which was figuring out what I can offer to the world.

build brand be free

brand strategist & copywriter

hannah

Without this program I never would have seen the real value I possess to coach others. In fact, if I hadn't joined, I was close to throwing in the towel and finding full-time work to help pay the bills.

She helps with everything and has always been there for me to offer support, resources, ideas, advice etc. I mean, she sent me 20 min long feedback videos every time I sent her to look over-- who does that when you have 10 other clients to think about?! 

My biggest takeaway from BBF and working with Helen is that it's ok to not have everything figured out, but it's important to keep showing up. That there truly is no "one" way to do this.

Everyone out there on the internet pitching to you is simply sharing THEIR way and it's OK if you want to do something differently. They don't have the magic wand of successful business ownership.
You and I have unique skills, personalities and human design. This means that we all bring different gifts to the table and experience different types of set-backs and struggles. 

It's all above and beyond while still feeling uniquely her. I don't see that in a lot of entrepreneurs. Helen is wanting to share an experience and journey with you full of questions, discoveries and a deeper understanding of who you're meant to be in this life. I never felt alone in this business building journey, only challenged to become the person I knew I wanted to be and that she truly believed I could be. 

I’m truly amazed at all she does. She has the expertise and the spirit for this work and truly believes in the clients she stands behind. It's overall an incredibly warm experience, that was perfect for me starting out and feeling so insecure about who I was in this space.

Helen is an excellent mentor, teacher, and spiritual guide and although she's had lots of training and experience working with clients, I feel that this is naturally who she is meant to be and what she is meant to do. 

build brand be free

dance career coach

alex

Helen has a huge heart that deeply cares about the success of her clients.  I loved the mix of practical down-to-earth plus strategies and spiritual energy and guidance that she possesses. She sees each person's strengths and uniqueness and goes above and beyond to support them.

Her energy is captivating and her dedication to her craft is inspiring. I have worked with many other coaches before but no one provided me with the kind of in-depth worksheets Helen did - it makes it very easy to gain more clarity and know exactly what to do.

There is also no other coach who is also a brilliant designer so you truly get the full package with Helen. Do not even think twice about working with her. Just do it, you can only gain from it personally and professionally.

Helen will teach you everything that you need to know about building a business, see you at your core and push you to go out there and share your gifts. 

build brand be free

mindset coach

Unlike other online-based coaching programs where you spend 99% of your time being TALKED AT by your coach, BBF keeps you 100% focused on implementing a strategy intentionally designed to work for YOU in alignment with soul.

This is not a cookie-cutter weekly check-in coaching program. It’s me, putting you at the center of your business, coming to the table as your Creative Director, fueled with intuition, co-creating your brand, and launching your legacy WITH you.

As a member of BBF you will not only be guided through the content, but you’ll have unmatched support to achieve radical independence, alignment and fulfillment: chosen, created, and defined by you.

Allow me to guide you through the rebirth of your coaching business and launch of your personal brand. 

This is not your average coaching program

this is a cosmic-collaboration.

Transform your coaching business into a profitable & recognizable brand.

Embrace the sign of relief your body is telling you. Build Brand Be Free is the answer you've been waiting for.

apply now to build brand be free

Because a thriving business that gives you energy, time, alignment, recognition, support and stability is here. Answer the call. 
The rebirth of your business and launch of your brand is waiting.


Embrace the sign of relief your body is telling you.
Build Brand Be Free is the answer you've been waiting for.

apply to build brand be free now

Because a thriving business that gives you energy, time, alignment, recognition, support and stability is here.
Answer the call. 

The rebirth of your business and launch of your brand is waiting.